Almay Playfully Pretty Tea Party: 2013 Spring/Summer Product Launch
April 26, 2013 • Almay, Beauty, Drugstore, Events, Eyes, Face, Lips, Makeup, Media Coverage, News, Product LaunchEarlier this week I had the chance to attend the Almay Playfully Pretty Tea Party. It was a lovely event on a lovely sunny day, perfect Spring day to have a tea party!
|Tea party with Liquid Lip Balm|
|Beautiful cups and plates ALL THE WAY from England!|
|Almay Mother's Day Campaign|
|Intense i-color collection for Hazel Eyes|
- smart shade perfect & correct primer: a two-toned primer that counteracts redness and brightens your skin, as well as prepping your face with a lightweight silky surface for your face makeup (true story)
- intense i-color Bold Nudes: silky powdered eye shadows that are designed to accentuate eyes with a pop of colour. The finish is suede-like and will last all day.
- intense i-color Volumizing Mascara: on top of the lash enhancing property, it contains special crystals to catch the lights and make your eye pop
- intense i-color Defining Liner: creamy liner glides on easily. It also contains crystals to brighten your eyes
|Mother-and-daughter makeover station|
|Almay makeup artist in action!|
On top of their current collection, there are so many exciting new products coming up in the next 3 months! One of which is their new Color + Care Liquid Lip Balm, available in July 2013 at CA $8.95 (it's a long wait, but we'll get there)! They described it as a lip care product with a pop of colour that embodies everything a girl/woman would want: pigmented colour, glossy lips, long lasting moisture!
You can tell that I am already in love as I took so many pictures of them!
|Dessert is Liquid Lip Balm! They're too pretty!|
We all know Almay is famous for their eye makeup removing pad and makeup remover wipes. And now they're expanding their collection and introducing 3 new products, available in June 2013, that will remove makeup effectively with additional benefits for your skin!
|New makeup removers from Almay|
|Longwear & Waterproof eye makeup remover|
- Lash Care Gentle Eye Makeup Remover Pads: a gentle, oil-free formula that helps to nourish your lashes. (CA $7.50)
- Smoothing & Depuffing Gentle Eye Makeup Remover Pads: another gentle, oil-free formula that helps to soothe and depuff your eye area with chamomile, cucumber and caffeine (CA $7.50)
- Longwear & Waterproof Gentle Eye Makeup Remover: a bi-phase formula removes waterproof and longwearing makeup effectively with the added benefits of moisturizing your delicate skin around the eyes (CA $7.50)
The final station is the Smart Shade station. They are releasing, wait for it, a CC Cream! Yes, CC (complexion corrector) is the new thing now, and they are one of the first western drugstore makeup brand to release such product!
|Smart Shade CC Cream Complexion Corrector|
|Are you as excited as I am to try them out? On hands they blended out so nicely!|
Along with the launch of their CC Cream is a new addition of Almay Smart Shade Powder Bronzer, both are available in June 2013.
|Smart Shade Powder Bronzer|
|Smart Shade Powder Blush|
It was a beautiful event and I had a good time, especially at the photobooth where I got some pictures with my beauty blogger friends Sandra from Mom's Makeup Stash and Dee from Liner and Glitter and Gloss!
|It's not a tea party without some sweet|
We were sent home with our handpicked products to try as well as a selection of Mother's Day intense i-color products that compliments our eye colour.
|Almay New and Newer Products!|
|Smart Shade Powder Bronzer and Color+Care Liquid Lip Balms|
|Smart Shade Powder Bronzer and Smart Shade CC Cream|
|Lash Care Gentle Eye Makeup Remover|
|Intense i-color collection and Smart Shade Perfect & Correct Primer|
Don't forget to enter my blogaversary / 100th post / blog makeover GIVEAWAY! I'm giving away a Too Faced Boudoir Soft & Sexy Eye Collection!
Until next time,