L'Oréal Paris, being the world's leading at-home haircolour brand, has spent the past 10 years to develop a product to enhance the at-home haircolouring experience. From manual to automatic, L'Oréal Paris's newest Préférence Mousse Absolue has revolutionized how consumers will colour their hair. And for the first time ever, you can save whatever that is leftover for the next application.
The packaging of L'Oréal Paris is truly a game changer. With 26 perfectly calibrated components, 4 high-pressure extraction bar, 2 micro-valves, and a high definition diffuser, the not-so-simple bottle dispense a mousse that is mixture of colour and developer. By just a snap, shakes and a push, you can apply the mousse from the bottle directly to your hair. Spreading the meringue-like mousse evenly over your entire head, you will be able to your new hair colour in just 3 steps (apply, wait, and wash).
L'Oréal Paris Préférence Mousse Absolue: Revolutionizing At Home Hair Colouring | Product Launch
L'Oréal Paris , being the world's leading at-home haircolour brand, has spent the past 10 years to develop a product to enhance the...
November 12, 2013 •
Beauty News, Hair, Hair Dye, L'Oreal Paris, L'Oréal Paris, Media Coverage, Product Launch, Product Photos •
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